Norma Ruiz Guerrero
Norma Ruiz Guerrero
Bilingual Copywriter I Spanish/English
25+ years creating award-winning ads in print, long and short-form video, outdoor, TV, radio, promotional content, email, online + more.
Brands and clients include: CoverGirl, Verizon Wireless, US Bank, DEAGEO liquor brands, Girl Scouts, Toyota, Pantene, Medicare, naming, Native American non-profit, government, politics, and documentary-style videos.

Great Ads Start With a Good Story.
Do you know how Hispanic consumers currently interact with your brand? What they believe, how they think, and how they feel? Telling the right story about your brand, in a meaningful, culturally correct way, makes all the difference in how you will be perceived. Good ads always start with a good story. I can help with that.
Services vary depending on your needs.

Translations
When you need documents, flyers, pamphlets or other written copy translated from English to Spanish, or Spanish to English. Translating is not easy, it requires a deep understanding of the culture. I've got that.

Adaptations
When you prefer to stick with your general market campaign, but want it adapted for the Hispanic audience. Some words and expressions will change, but the over-all meaning witll remain.

Original Content
When you want a campaign created from scratch. Something original that speaks to the Hispanic audience on their terms, rather than adapted from general market.
Reach out.
Telephone: 917.856.3826
E-mail: normaruizguerrero@gmail.com