Great bicultural ad on Spanish TV staring a Gringo.

This is a perfect example of a perfect ad! It's funny, culturally correct and phenominally creative. This Hispanic agency, "The Community" out of Miami should be congratulated.

It's the ongoing story of Gringo who thinks he's Mexican and tries desperately to fit in with his Mexican friends. The ad delivers in many ways; it's genuinely funny (probably mostly to Mexicans), the cultural nuances are actually quite obvious, and the product is unforgettable, because drinking the beer is the way the Gringo always manages to fit in.